Apple has opened its first official retail store in the national capital, Delhi. The Apple Saket store is located at the Select Citywalk Mall and features a unique design inspired by Delhi’s many gates. The barricade for the store is unlike anything seen before, providing customers with a glimpse of the innovation that awaits inside.
A Smaller Store than Mumbai’s
The Apple Saket store is smaller than the one in Mumbai, which was opened in Jio World Drive at Bandra Kurla Complex a few days earlier. According to sources, the business will pay rent equal to 40 lakh rupees per month or a share of the total revenues from the Mumbai store, whichever is larger.
Highly Skilled Retail Team Members
Over 70 highly skilled retail staff members from 18 different Indian states and more than 15 different languages work at the Apple Saket shop. The team members are trained to provide exceptional service to customers and help them make the most of Apple’s innovative products.
Cook’s Visit to India
Apple CEO Tim Cook visited India to open the company’s first official retail store in Mumbai and the Delhi store. He met with Rajeev Chandrasekhar, the Minister of State for Electronics and IT, Ashwini Vaishnaw, and Prime Minister Narendra Modi during his tour.
According to government sources, the maker of the iPhone is planning to increase its investments in the second-largest smartphone market in the world and shortly double the workforce at its contract manufacturers in India to over 2 lakh people.
Looking to Replicate China’s Success in India
Apple is looking to India’s sizable market with its growing middle class to fuel sales growth and maybe establish a manufacturing hub for millions of Apple gadgets. The business is attempting to imitate what China has done to Apple’s business over the past 15 years.. Cook sought government support to widen its components supplier base in India during his meetings with Indian officials. He also discussed manufacturing facilities and app design and development accelerator in Bengaluru with both ministers.